#AmplifyWomen Campaign

​Call To Action
#AmplifyWomen is a call-to-action social media campaign that kicks off during Women's History Month, March 2023. The purpose is to encourage Recording Academy members to take part in an interactive digital campaign. The goal is to uplift and amplify women; and represent positive change across genres, professions, and backgrounds.

Social Push Toolbox
This customizable campaign is equipped with a full toolbox of digital assets and user friendly directions tailored for each online influencer. It's more than your average social media push. This campaign allows for easy collaboration and duplication. By following a few simple steps included in the marketing email sent to Recording Academy members, creators can come together to support and celebrate women in music. 
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Post Examples (see below)
#AmplifyWomen templates created in three different sizes for use across multiple platforms.​

Texas Chapter Mentor, Voting Member - Ky Meyer

Grammy Winner - Erykah Badu

Grammy Winner - Lorde

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Digital Toolbox Templates & Sizes

SIZE: Twitter, Facebook, LinkedIn Post

SIZE: IG Story & Reels, Youtube Shorts, Facebook Story Reels

SIZE: Facebook Post, IG Post, LinkedIn Post

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#AmplifyWomen | Recording Academy

(text for Eblast)
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​Please use the graphics provided to share how you – as a woman in music or an ally – are inspired by women creators and professionals to advocate for change. 

INSTRUCTIONS:

Step One – Download the graphic overlays.   
Note: If downloading from your mobile device, your graphics will be downloaded to your Files, not your Camera Roll. 

Step Two – Select the graphic that corresponds with the social platform and post type you wish to share.

Step Three – Utilize a photo editing application of your choice (Photoshop, Canva, PowerPoint etc.) to layer your photo below the overlay provided. Make sure your image is sized to fill the entire transparent area. When ready, save the image as a new file.

Step Four – Use suggested copy below and social media graphics provided.

Reminder: Please tag the Recording Academy in your posts and use #AmplifyWomen

SUGGESTED POST COPY – WOMEN
 
Instagram: 
This #WomensHistoryMonth, I join the @RecordingAcademy in uplifting and celebrating my fellow women in music. Our experiences and perspectives matter, and they inspire me to continue fighting for positive change. I’m proud to #AmplifyWomen and use my voice to shape an industry that welcomes and supports all.

Twitter: 
This #WomensHistoryMonth, I join the @RecordingAcad in uplifting and celebrating my fellow women in music. Our experiences and perspectives matter, and they inspire me to continue fighting for positive change. #AmplifyWomen
 
Facebook / LinkedIn: 
This #WomensHistoryMonth, I join the @RecordingAcademy in uplifting and celebrating my fellow women in music. Our experiences and perspectives matter, and they inspire me to continue fighting for positive change. I’m proud to #AmplifyWomen and use my voice to shape an industry that welcomes and supports all.
 
 
SUGGESTED POST COPY – ALLIES 

Instagram: 
This #WomensHistoryMonth, I join the @RecordingAcademy in uplifting and celebrating my women peers in the music community. Their experiences and perspectives matter and inspire me to continue fighting for positive change. I’m proud to #AmplifyWomen and commit to shaping an industry where all voices are heard.

Twitter: 
This #WomensHistoryMonth, I join the @RecordingAcad in uplifting and celebrating my women peers in the music industry. Their experiences and perspectives matter and inspire me to continue fighting for positive change. #AmplifyWomen

Facebook / LinkedIn:
This #WomensHistoryMonth, I join the @RecordingAcademy in uplifting and celebrating my women peers in the music community. Their experiences and perspectives matter and inspire me to continue fighting for positive change. I’m proud to #AmplifyWomen and commit to shaping an industry where all voices are heard.

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